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Evaluation for App Prototyping

  • Joe Kelly
  • Feb 28, 2017
  • 38 min read

STEP 1. RESEARCH

Tuesday 21st February 2017

Today I did both primary research in the form of creating a questionnaire for people to answer as to what they would like to see in an app that I am creating on behalf of a restaurant. This process went partially well as I am not good at writing questionnaires as this isn't in my field of expertise.

I wrote a whole load of questions that were inappropriate to the unit in question as when feedback was given to me, this was made clear to me as to what I needed to do and correct them where possible.

So far as it is a questionnaire the techniques used were mainly Word Processing and I used my own thinking for this rather than be inspired by anyone else at this stage as to me, it is just a simple questionnaire and I think that it can look a bit better if feedback was given to me and I will rectify this in a newer questionnaire before handing them out again to various people.

Two people did this for me in the questionnaire given to me before the feedback was given, I will disregard their answers to the irrelevant questions on the sheet and if I was to be given any future projects that required a questionnaire, I might do a bit more secondary research before jumping ahead and giving them out and think more clearly in regards to what I am going to ask people and how I am going to approach this.

The above questionnaire is the first attempt of the questionnaire with the inappropriate questions regarding my survey.

The above is the second correct questionnaire with the correct appropriate questions to ask people in terms of conducting primary research for my app design.

Tuesday 28th February 2017

Today I've conducted primary research and I've got some positive results from the feedback given to me. There were hardly anyone around to ask to do this, but so far I've got 6 to 7 people to do this questionnaire and I think that is a good result. I might have to ask a few more people to do this questionnaire in my own time, but for now I will march on with the secondary research and make a start on that and see what crops up.

In the meantime here is the pie chart gathering up the results of my research. I did this in the form of an infographic as I am studying to be a Graphic Designer after all so I deem this appropriate to do it this way.

The results I gathered are the same number as I stated that I only asked a small number of people as most people did not see my questionnaire when handed out. This I am not particularly bothered about a great deal as I gathered up a number of good results to help me along my way.

I created this with the help of a YouTube video tutorial which is below here:

The research flourished on accordingly, looking into different app designs to see what others have done that I could do better. I found this to be a bit of a tricky business to do, but good enough.

Inspirations that have inspired me in my research are the following images of app designs for restaurants here:

FOUND FROM 11 REASONS WHY EVERYONE NEEDS A RESTAURANT APP

The above app designs as mentioned in my sketchbook inspired me for their color combinations, use of imagery, their urban friendly textures that look tempting to the eye and also look cool and good in contrast.

Image source: http://www.1stbydesign.com.au/Blog/11-reasons-why-every-restaurant-needs-a-restaurant-mobile-app

FOUND FROM MOJOBISTRO.NET

As mentioned these are easy going apps in terms of their appearances, composition and uses of imagery. Looking at these apps are also a good guide to me in the designs of my app for a restaurant. I also like the look of these apps here:

FOUND FROM: SLIDESHARE.NET

I like their uses of green and easy combination and this to me is another source of inspiration for my app designs. I might reflect green as part of my color scheme for this design. I also like the way that these app designs look like here:

FOUND FROM POSSECTOR.COM

These look really good, but I think that imagery overtakes a lot of the app designs here, which in a way is good, but I think that imagery makes a detraction from the design in question and might make it a little incoherent in parts and can be a slight offputting to the viewer of the app in question.

This concludes the research for this unit, must get to work now in trying to put a few sketches together.

STEP 2: PRODUCTION PROCESS

I began by looking up Google for a reasonable template of an iPhone template and I think that I found a really good one to get the ball rolling and do the sketches onto one page rather than multiple times. Here it is here:

FOUND FROM ONEEXTRAPIXEL.COM

image source: http://www.onextrapixel.com/2011/04/12/a-useful-collection-of-iphoneipad-apps-developer-tools-and-resources/

I duplicated this a couple of times so that I could have at least 7 to work with. Evidence of this is on the screenshot below:

I duplicated this twice, that would have left me with nine as they are 3 in a row, so I drew a white square over the bottom 2 to hide them and only have 7 iPhone templates to work with. I will only design pages reflected on the questions asked on the questionnaire. My primary research results yielded were pretty good and I think that I have a good enough starting point.

One of the images used in the task analysis is the Transport for London logo which highlights the directions page for directions to the restaurant, I think that this is important for the analysis to give the designer of the app a feel of what is going on...

Image source: http://www.cege.ucl.ac.uk/arg/_layouts/mobile/dispform.aspx?List=f4025a71-2a49-41a1-9d37-c50b32644124&View=8617c755-fe03-4e96-8dd0-5b07b83296a2&ID=3

Another fine image is of a table booking facility on an app:

Image source: https://tonifoo.wordpress.com/

This is a good enough design for the table booking app in question. This inspires my design, but I aim to give this a whole new outlook as this one above here looks easy and simple.

Tuesday 07 March 2017

STEP 1. RESEARCH CONCLUSION

People have answered my questionnaires now and I am just going to finish joining the dots now in order to begin to design the app. I must now begin my task analysis in the form of a proposal of my app design outlining all the relevant stuff that is required of the app design.

I am going to go about this by using PowerPoint to create my task analysis. This should be easy going enough for me to carry this out. Only time will tell if this is the case, but we shall see.

The name of the restaurant I've come up with is called Flavia. It is to be a British-Italian restaurant that is going to be opening in North London (the restaurant is non-existent, this is just part of a unit I am assigned to do). The reason that I came up with this name is in honour of Flavia Cacace who used to be a dancer partnered with the celebrity dancers on Strictly Come Dancing and the name sounds nice and vibrant for a Inner London location restaurant to open there. I think that this is a good enough name for this restaurant.

So far I am finding this process easy enough to do, but to me writing is a bit of a bore at times, but I think that I shall just about get there and do a good task analysis. But it is just a task analysis right? It doesn't have to be beautiful or brilliant, just part of the planning process, but with a few images used from the internet to back it up.

I've just began the digitalised sketches for the app in question

This will be the home page, with the logo for the restaurant and an icon that invites people to use the app i.e. touch here to enter the app etc. This is just the beginning of the sketching for the app. It doesn't look too much now, but hopefully when designed it will look good and colorful.

The sketching is in progress, the next sketch shows that there will be an image gallery here as if there were to be a real restaurant as this showed in my primary research that this is what most people would want and I tend to agree. Looking good so far, but I am still in the planning process. Maybe the image thumbnails look a bit close to the main image, so I shall fix this up now.

Which I did by bringing them down a notch or two and they are not so close now to the main image. I will bare this in mind during the design process.

The digitalised sketch is in progress. If anyone is wondering what that big cross is that is dominating the screen of the phone, it is going to be the app background image and this cross is going to apply to all the pages, so I've applied this to all the phones shown on the diagram below:

The sketches are done for now, I might add more pages according as the work progresses. So far I've got 6 really good designs to work on and I might make these a priority before adding anymore pages to the app.

Tuesday 14th March 2017-RESEARCH OVER. THE PRODUCTION WORK BEGINS

I was supposed to design an app prototype that was to be compatible for a mobile phone, but unfortunately there is a problem. My phone is an Amazon Fire phone and I tried looking for the app yesterday in accordance with my tutor's wishes according to the email here below received yesterday:

I have tried this out by firstly checking on my phone

But the result was useless unfortunately and I cannot download apps from Googlestore onto my phone which is also useless, so I have decided to do a prototype for my iPad instead as it is so much easier for me to download this on my iPad mini and do a prototype for that as stated.

See the icon on the top right of my iPad mini. It even works well see below:

Looks awesome doesn't it? I think it does, so I shall do a prototype for the iPad mini rather than the phone in that case.

Right onto the work in hand then.

My app screen where I shall start doing the design work. I do hope that this will look OK in the design process as to the fact that I can see my screen on my iPad and I think that it looks small on the iPad

The white rectangle on the screen here is where the design is going to go, but to me it looks small, maybe it scales itself as far as the design goes on, but time will only tell at this point.

I am using the Adobe Color Wheel to experiment the colors I plan to use for the app. I found this really good light lilacly color here below.

It's the light lilacly color on the far left hand side I plan to use as part of the gradient for the homepage of the app in question and I think that this looks good with white as it fits the name of the restaurant which is Flavia. I've experimented with this a few times on Photoshop and the result looks quite good so far.

The first experimentation looks OK, except that there is a bit too much white at the bottom of the page rather than it having a light purply look. This was the linear gradient used for this above design.

The image above looks OK, except that there is now too much white at the bottom rather than have hints of purple inside which I think would look nice.

I quite like this one now, so I am going to stick very much to this gradient background. There is a fair amount of purple above and a good shade of purple in the bottom. Now I will begin the logo for the restaurant.

The logo for the restaurant is in progress. It is just going to be a F given a bevel and emboss effect to give it a chrome effect. I think that this looks quite good really and it really works well with the background.

The homepage is almost done. It just needs an icon to invite the viewer of the app to begin exploring the app and that will be the home page complete. It's looking good so far.

The homepage almost looks complete, except the fact that the elements in the page look a little bit smothered (in other words, on top of each other), the logo and the flower icon look nicely positioned though, I might fix up the typography a little bit to get it to it's desired look.

I like this idea though and I might stick to it. I might need to tweak up the initial a little better though, but apart from that, I think that it looks quite good really. I also like the idea of the fact that I am creating a logo out of the first letter in the name of the restaurant and adding the rest of the restaurant text beside it.

The inspiration for this restaurant name is in honour of the dancer Flavia Cacace Mistry from Strictly. I like the way the F is positioned though, it looks sultry, attractive and full of flavour and does give her name some meaning, this is what the logo is about.

This doesn't look too bad, but I do have another bright idea of the positioning of the typography.

I think that by putting the typography beside the arm of the F on the logo that it looks a bit weird, so I am going to stick to my original decision and have the text as positioned on the artwork on the screenshot above as I think that this does look better.

Home page complete in about 3 hrs. Looking good I think, but I have a bit to go yet, just got to do the artwork at present. But so far, so good I think.

Tuesday 21st March 2017-PRODUCTION IN PROGRESS

The production is in progress, but due to feedback given to me, it looks good, but there are a few tweaks that could be done in order to make it work well. For instance,

The 'F' looks good and strong, but the colors are stated to me that they look like sweets i.e. Cadbury's Dairy Milk and looking at it now, it is true enough. The typography looks good though, but it is the colors that need a bit of working on, so I must go into Adobe Color Wheel and investigate this further.

Another unfortunate mistake made here is that I've flattened the layers on Photoshop and accidentally saved the entire document and closed it before realizing my error. So I might reconstruct this page and experiment with colors more to make it effective.

I've found a really good website that looks really interesting as I am researching color choices for a restaurant. I've found a really good one that looks rather effective.

It looks warm and effective and greens and browns were recommended to me in feedback that was given to me, I might incorporate this into my logo now. I might make logo brown and add shades of browns as the Italians like drinking coffee and is the most liked beverage in Italy.

I am going to begin by redesigning the logo from scratch by using the 9 shades of brown taken from Wikipedia.com which I have now done and now to look at it, it looks more like Chocolate now rather than a logo for an Italian restaurant.

I googled some more and I came across this really interesting Adobe Color Wheel with colors that are used more for an Italian Restaurant:

Website source: https://color.adobe.com/Italian-restaurant-color-scheme-color-theme-7597135/

I think that these are an interesting choice of colors for an Italian restaurant, I might add the white and dark yellow for the logo now and see how I go.

I have worked a bit on this and I think that this looks good enough now in terms of colors and whatnot.

The color scheme is a replica of all Italian life such as olives, romance and also holds a more fiery background like the name Flavia would be a portmanteau of both Fl-ame and Lav-a (i) which are both fiery and warm.

Now that I look at the design, it looks more like a Spanish restaurant rather than an Italian restaurant, so I've taken the opportunity to experiment with colors once again, so I am now going to use Green and White which were the two colors discovered in the researched screenshot above and I think that they look fine and I am now happy with these.

But upon the process of production, I was a slight discontented at the layout like for instance

this looks like the flag of Algeria:

Image source: https://en.wikipedia.org/wiki/Flag_of_Algeria

See what I mean?

All it would need is a crescent and a star and the flag of Algeria would be done, so I decided there and then to scrap this idea and use a gradient and this looks more like gelato ice cream which is very popular in Italy and it gives good consistency

See what I mean. Now it needs the logo and it is below here

And it looks good, but the gradient is making it look dark and hard to see given the fact that there is green in the background and making the logo hard to see, so I took the liberty of changing the colors to flat colors and maybe trying something with that,

This logo looks fine now as the colors stand out a lot more now. As far as the app progresses, it is looking more and more like an app for a coffee shop now, it looks good so I am going to keep the new look and make it into a coffee shop and restaurant which has been the original idea all along, I am going to see if I can make the logo look ten times better by embedding the logo onto the cup as this was suggested to me just now in feedback given to me.

Which I did and i think that it looks really reflective and this is the finished homepage for the prototype. It looks really good and the composition and hierarchy look neat. The bottom red circle is a slice of salami which people are going to use to open up the app. Inspirations for this are ice cream and salami, both of which are consumed regularly in Italy.

I think that it is a shame that the first page did not work out, but I think that this is far more effective in terms of colors as the first piece below here:

The f on the logo above looks more like a bar of Cadbury's Dairy Milk or a packet of Silk Cut cigarettes in the shape of an F sign. The one above this screenshot is far more effective.

The image gallery is now in progress. This consists of the logo and this hamburger icon below here:

image source: https://openclipart.org/detail/221605/hamburger-menu-icon

In accordance to my sketch, it is supposed to look like this

Looking good so far, this is going to be the image gallery for the app, it is just starting out at this point, I will just add images of restaurants found on Google as this is just an app design, not an app that is going to function for real.

I just used random images for the image gallery for my app of restaurant in/exteriors as stated above that it is just an app prototype and not a real functioning app. These are the images used below here:

Images found from the following sources in no particular order of web address:

Image 1: https://newyorkclaustrophobia.com/2015/05/14/the-quest-for-the-best-coffee-shop-in-manhattan-part-xi/

Image 2: https://travelopinion.wordpress.com/2013/03/03/do-it-like-the-locals-in-venice-have-a-coffee-standing-up/

Image 3: http://www.obsev.com/food/most-venice-beach-coffee-shops-venice-beach.html

Image 4: http://la.eater.com/2012/2/28/6609901/deus-ex-machina-is-venices-hippest-new-machine-shop-plus-cafe-serving

Image 5: https://www.pinterest.com/magicrafter/venice-florida-lived-here-for-10-years/

The research might be over, but again I am plagued with doubts over the overall design. It is supposed to be a trendy restaurant, but looks more like an Ice Cream restaurant and a coffee shop all rolled into one, so I've took it upon myself to do more primary research for color designs by photographing a number of Italian restaurants around London and I've spend the last few days doing just that.

Here are a few that I've taken which will appear in my evaluation for App Prototype.

Italian restaurants I've discovered in several locations this week that it doesn't have to be Green, White and Red like most of them are.

Some like this restaurant here can look Urban in contrast:

Yep you can see it, Italian Street Food, mainly White and Red are used as well as the steel outlook from the outside. Except that an Urban Outlook does not match the name Flavia in my book.

Something like this for instance:

This coffee shop looks OK, a creamy white and brown, representing the Coffee, which Italy is known for i.e. Coffee and Croissants for breakfast in Milan, except that this color combination would make it look more like a Coffee shop as opposed to a trendy Italian Restaurant, so this color scheme is to be rejected, must plow on.

Another good choice of color is this one below here, which is brown, white and green and looking very minimal in contrasts. Good looking calligraphic font use, but OK for a backstreet Italian restaurant like this one below is.

This one below now, looking very trendy and more the style I want to use for the design, good White and Black color scheme, no Green or Red in this case, I might work on this one further.

The design though, a great big fat NO NO way!!! looks more like a McDonald's type of a restaurant or any other takeaway restaurant in the backstreets and not fit in anyway for a trendy Italian restaurant.

The only thing good about the design above is the font, the color combination looks a bit gross and a bit of a stomach turner. The brown is alright though, maybe if the font was a bit lighter in color, it would look OK, but not OK for my trendy restaurant design I'm afraid. So far I will be sticking with the Isabella one.

Like Isabella, I like the design for it's color scheme as they reckon that Black is supposed to represent elegance, and that is what my design for my restaurant is going to be, so this will also stay on the backburner.

Another fine combination is the Caffe Nero, but this would be far too obvious for my color scheme and more like a replica of the Caffe Nero in general, must motor on as they say.

Carluccio's now for instance makes the color mood look cold in contrast i.e. snow and ice over a blue background, good font though, poor color choices.

The front of this restaurant is also awe inspiring below:

except it is a lot more cosmopolitan looking rather than trendy i.e. Manhattan coffee shop style. It vaguely resembles my style of design, which I will be working on a lot further down the line as the assignment goes on.

I'm rejecting the whole idea of the green and white look such as this below here with the coffee cup:

By looking at it now, I can see that it resembles Mint flavoured Ice Cream as opposed to being a trendy restaurant which is supposed to be elegant as it is a trendy Inner London Italian Restaurant.

First I am creating a new logo for the design app. Here's how I went about doing it. First I would like to add that I did this using the YouTube video tutorial below adding my own take in the process:

The tutorial was an emblem that had the initials BL on it, whereas I am doing a logo for a restaurant, so could not possibly have a logo that has BL on it, so I went about it depicted in the below screenshots here:

Logo design in progress. Colors inspired by Prezzo Design for their restaurant as shown below:

Bevel and Emboss added to make it look like a steel logo. This so far makes the logo look more interesting I think.

The F in the logo makes it look good so far, but unrealistic at this point.

The F in the circle looks more realistic now as it has been given a steel effect.

Not so sure about the drop shadow in the top of the F though, I might work on that a tiny bit.

I removed the drop shadow from the F and made it look as if it was stuck on the circle and now it looks better and far more realistic.

By adding a gradient, it looks bloody horrible at present, there is a way of fixing this I presume…

This was done by adding a clipping mask between the gradient and text layers adjusting only the text layer.

Now what was the purpose of me adding a solid color then when the logo was looking so well?

To give the logo the shiny effect it desires. To me it is looking desirable now.

By painting in a stroke, it retains it’s shiny steel effect as of now. Looking good.

Logo complete and home page almost done and looking good and far more realistic now.

Here is the new look now:

Which I think now looks nice and elegant with the overall color choice and design inspired by restaurants discovered in my primary research, these ones below in particular:

Main Image used in the new homepage is below here which looked nice and trendy for the restaurant app:

Image Source: https://www.pinterest.com/thedesigner4you/restaurant-business-tips/

Thumbnail used is below:

Image source: http://www.clker.com/clipart-glossy-home-icon-button-5.html

The random images found over a week ago will remain as normal as this is only an app prototype unit that is not going to be a real functioning app in anyway. They will remain to make the app look on the realistic sense. I am not going to concern myself with changing the images now.

Also I am not changing the design layout now as I am in awe of this now and I want to bring new ideas to the look of an Italian restaurant rather than be using the Italy flag colors like most Italian Restaurants do.

Today I went to the trouble of adding a menu page to my app prototype. It was an easy enough process to do, I did not concern myself with thinking too much about how to go about this, I just went to Prezzo to look up the different food categories. As I have stated that this app is not going to be a functioning app, just the prototype for the app, so I am not going to trouble myself on thinking of dishes off the top of my head.

Here are the new digitally drawn designs of the interface below as to what it is going to look like once designed:

I used an iPad mockup to perform this operation and the image is below here:

Images added to the page below here:

which I have designed just now on Photoshop were found from different sources below here:

Image sources in no particular order:

https://pixabay.com/en/cupcakes-dessert-frosting-food-690040/

https://pixabay.com/p-871904/?no_redirect

https://pixabay.com/p-787048/?no_redirect

https://simple.wikipedia.org/wiki/Pizza

https://commons.wikimedia.org/wiki/File:Tomato_Bruschetta.jpg

https://commons.wikimedia.org/wiki/File:Olives_in_a_bag.jpg

The finished outcome of the menu page:

So far, looking lovely. Much better than the green and white design anyday, made it look more like an Ice Cream restaurant and a take away place rather than a trendy restaurant.

The food served in the restaurant is as follows which I think is a good idea for this trendy Italian Restaurant:

Dish Source

Champagne and Strawberries Movie Dinners

Chocolate Martini Movie Dinners

Cosmopolitan Movie Dinners

Martini Movie Dinners

Velvet Hammer Movie Dinners

Chianti Movie Dinners

Bantha Milkshake Movie Dinners

Lasagna Movie Dinners

Pizza Movie Dinners

Seafood Risotto Movie Dinners

Spaghetti & Meatballs Movie Dinners

Chocolate Mousse Movie Dinners

Found from Movie Dinners by Becky Thorn

Calzone with Roasted Red Onions with Gruyere and Thyme Rachel’s Favourite Food

Pasta with Spicy Sausage and Cream Rachel’s Favourite Food

Affogato al Catto Rachel’s Favourite Food

Tuscan Plum Tart Rachel’s Favourite Food

Roast Garlic Bread Rachel’s Favourite Food

Risotto Alla Parmeganna Rachel’s Favourite Food

Italian White Bean and Rosemary Soup Rachel’s Favourite Food

Italian Beef Stew with Spring Onion Champ Rachel’s Favourite Food

Lemongrass and Lime Vodkatinis Rachel’s Favourite Food

Chocolate Merengues and Chocolate Cream Rachel’s Favourite Food

Minibuns with Icing Rachel’s Favourite Food

Found from Rachel’s Favourite Food by Rachel Allen

Scaroli e Piselli Gennaro’s Let’s Cook Italian

Pepperoni all’ Agrodolce Gennaro’s Let’s Cook Italian

Caponata Gennaro’s Let’s Cook Italian

Insalata di Bietele Gennaro’s Let’s Cook Italian

Rosia Con Cipolloti Gennaro’s Let’s Cook Italian

La Pizza di Olivia Gennaro’s Let’s Cook Italian

Sfincione Siciliano Gennaro’s Let’s Cook Italian

Sformato di Panne Alle Verdure Gennaro’s Let’s Cook Italian

Gelatine di Vino Bianco Con Frutti di Bosco Gennaro’s Let’s Cook Italian

Il Gelato Della Nonna Gennaro’s Let’s Cook Italian

Fasata Gennaro’s Let’s Cook Italian

Found from Gennaro’s Let’s Cook Italian by Gennaro Contaldo

Italian Dumplings with Spinach and Ham jamieoliver.com

Beef and Barley Bun with Horseradish jamieoliver.com

Cheese and Bacon Pinwheels jamieoliver.com

Found from jamieoliver.com

Beef Brushetta ginodacampo.com

Inside out Pizza ginodacampo.com

Found from ginodacampo.com

Lamb Rosarino bellaitalia.co.uk

Duck Florentino bellaitalia.co.uk

Marco Polo bellaitalia.co.uk

Portabello Burger bellaitalia.co.uk

Pollo Caesar bellaitalia.co.uk

Paccheri Luganica bellaitalia.co.uk

Pomodoro bellaitalia.co.uk

Fungi Paccheri bellaitalia.co.uk

Lenticchie bellaitalia.co.uk

Gamberoni (+ Risotto) bellaitalia.co.uk

Filetto di Salmone bellaitalia.co.uk

Pollo Spinaci bellaitalia.co.uk

Found from bellaitalia.co.uk

Paella Italiana foodnetwork.co.uk

Found from foodnetwork.co.uk

The booking page doesn't need that much attention, just a few rectangles and a few pieces of text and that is about it really.

Looks OK though, the font is slightly stretched in places, especially where the 2 people is written. I might work on this a little bit and make it look better. There is a bit too much white in this I think, I might darken this up a little bit later on. Otherwise it is coming along great.

Worked a bit on the text in some of the parts now which looks a bit better:

Maybe if I scaled the bottom of the rectangles for the guests and the time, it might look a tiny bit better.

It is coming along a lot better now. The scaling in the time is looking about right.

The arrow for the constant changing of the times and numbers of guests was sticking out big time. I created this originally by using 2 rectangles. This does not look good.

But by looking at the screenshot below this annotation now, it is coming along finely now.

Which indeed it is. Perhaps I should work on keeping the time and numbers look the same as each other. The number 2 looks better than the 00:00. I will fix this up now.

Which now looks better all the time, I might do something with those rectangles now.

By adding a silver stroke and white text on a black background makes it look more like it. This I will do now with the rest of the rectangles and text.

Looking close now, except the stroke pixels could be toned down a bit, to match contact details and it will be perfect.

And it done to the perfect standard that I expected. Here it is in full:

Yep I like this now, far more better than the previous one. Maybe the logo might be dominating things a small bit. I might tweak this slightly.

Yes this now looks a lot better. Here is the FINAL outcome now.

Yes it does look perfect now.

Right I am working now on the location page, which it mainly text and not much of a big deal really. The page is now finished and I think that it looks like the required standard for a location page.

The map is a screen shot which I found from Google, using the college postcode which I think is effective enough as I am stressing the fact that this is only an app prototype unit that I am doing and is not going to function for real, so I am not bothered that some of the information is bogus in this case.

Now the about page is complete. Again this was not a big deal, here is the completed outcome:

The 6 main pages are now complete. Must now work on the food page, I'll only add in a few of the main dishes. I might do a bit more primary research upon return to college and ask a few of my coursemates as to what their favourite Italian dish is to assist me on this.

I used this image of Flavia for my about Flavia page to show that the restaurant is inspired by Flavia herself:

Image source: http://www.prima.co.uk/leisure/celebrity/news/a15146/flavia-cacace/

Now this is odd, the image is not in it's entirety, when I copied and pasted the image to my Photoshop document, this was what I got:

Checked it out on Google, it is a whole picture of Flavia Cacace.

Clicking on View Image, the image is a whole.

and straight into my Photoshop document. So now I have no idea why that this has happened:

See what I mean? Rest assured they are from the same source which is: http://www.prima.co.uk/leisure/celebrity/news/a15146/flavia-cacace/

The new look design for my app I am now sticking to as this is the design of a trendy Italian Restaurant inspired by designs from Prezzo and Pizza Express.

Today (12/04/2017) I'm creating the menu pages for the app. This however I am not going into too much detail over. I will scour some cookery books for ideas for what to include in the menu and I did this today and came up with a few ideas. I will show the outcomes first.

The Nibbles and Antipasti is first.

Which only has a few dishes inside it. There are loads more to do I am sure now, but as this is not going to be a functioning app, this would have been an unnecessary act at this point to do. I only added the navigation to the other main pages, the image of the restaurant and just the text ideally. I think that it looks interesting enough and I think it is really coming along.

The starter page is also complete

Again only a few dishes, which is appropriate for the same reason stated above. This I think is how the food pages are going to look which is appropriate enough in this case as they are mainly text pages and not needing much work in general.

The main course menu page is done.

Again only a few dishes out of thousands of authentic Italian dishes that could have been added. Looking good so far, the design is the important thing here in this case, but it is coming along so far.

Whilst out over the last couple of days, I took more snappy snaps of Italian Restaurants for my primary research. This will be in progress for the next 6 weeks or so.

The Vesuvio Restaurant above now bares no significance whatsoever to my design for my app prototype. The only elegant thing about this design is the Italian flag above, the font used for the name is the same typeface as the Disney logo below:

The restaurant strikes me as a fast food Italian restaurant more suited in Disneyland given the typeface used for the restaurant name and whatnot. Even the color scheme, more like a cherry ice cream rather than an Italian Restaurant.

The Pastaccio and the Cafe Caesar designs look slightly OK, unlike the one above. Except not to my taste in design for elegance which is the intended design for my app.

This design above now is more me for it's colors, but not for the font. I've been using this color scheme for my app design and so far it is coming along nicely.

Now this one above here, more like chocolate and coffee rolled into one with this design. A nice elegant font is used though. I might experiment more with typography as far as the assignment is in progress.

Some newer designs I found not completely to my taste, like the one above for instance, more suited to being an Ice Cream restaurant rather than being an Italian Restaurant. Looking retro in contrast, more suited for a urban London street kind of a restaurant.

The design above now reminds me of Finland i.e. the flag:

Image source: http://www.china.com.cn/international/zhuanti/2010-03/20/content_19648272.htm

See the colors on the flag. Not my style or not suited for any Italian restaurant in my opinion.

The green and silver on the Icco looks OK for a Italian takeaway restaurant, but not suited for a trendy italian restaurant in my opinion. As green could represent Mint flavoured Sorbets, Gelatos and Ice Cream. The silver on the other hand not so bad.

Since I've been writing this blog, I've been changing the way I've been prototyping my app, and I've since been experimenting working with Adobe Experience Design, especially adding in the typography into the menu page

This is my design now on Adobe Experience Design. I am toying with the idea of using 2 different fonts for this design now. It looks effective I think and I do think that they work really well together for the menu page at least.

The menu pages are almost done now. Looking effective I think. I like the idea of the background image of the actual restaurant as this gives the identity of the app in question and it gives the audience viewing the app a visual feel of what the restaurant looks like on the inside.

This is the design work now in the Adobe Experience Design. The software is far more easier to use than Photoshop really, works twice as effective and does the job required of it.

I've began to link the app to several of my pages on the app. This is all completely and utterly new to me and I'm finding it slightly easy to do, but tiring, but in time, I will get the hang of it immensly, just takes practice like all things in life does I guess as much.

I will submit a paper copy version in due course as the one submitted above isn't in the best quality. Also here is a sitemap created to assist with the navigation:

It looks OK, but I feel that as a Graphic Designer I could do one better than the one submitted above. So I've decided to try out doing a sitemap in the form of an infographic like the one below here:

I think that this looks good enough to be a sitemap. I will check this out with my tutor to see if this fits well enough without having to tweak it up. I used diagonal lines and color blocking techniques for this as this was stated in the YouTube video tutorial where I did this from:

I just added my own take on colors and how it is laid out.

I've made so many changes to fit in with the trendy Italian Restaurant I want it to be. For instance, the original design was to have a facility for take away Coffee and a possible tie in with Costa, but for a trendy Inner London restaurant, I deemed this inappropriate, so I decided then and there to scrap this idea indefinitely.

Most of the app pages are of great importance to the app in question, such as the location, booking facility and so on. I am happy with the work produced so far now.

I have designed a site map navigational system in case the one above isn't done right. It has arrows that link it to the correct pages and so on. Here it is:

This I designed myself without any YouTube video tutorial. I think it looks good, but may be a bit confusing, but looking at the arrows and their codes at the bottom should help the viewer find what they are looking for.

Still I don't know if these look right in anyway, so I redesigned a completely new sitemap again using the graphic design skills learnt on the course with the assistance of this YouTube video below

And the sitemap is below in this style:

I created the page names in icons this time and gave a description on the left of the sitemap. It looks effective and a sitemap with a complete difference and unrealistic but in a good way.

BRIEF EVALUATION OF PROGRESS

FRIDAY 07TH APRIL

The assignment so far is coming along fine, up until now I've been experimenting with ideas, researching them and putting them together as best as I can. I've bumps along the way on this, but now it is coming along nicely.

TUESDAY 02ND MAY

The assignment I am getting to grips with a long way since April 2nd. I've since linked my pages together in Adobe Experience Design and this was both a headache and easy to do at the same time. So far I have not done a Foley library of sounds that I must put into the app to get it working to the standard expected. So far, so good in my opinion.

SATURDAY 06TH MAY

The app design and all the relevant paperwork is almost at a finish. Three months hard work almost done I am happy to say and it has been a gruelling time for me with all the research, design work and all that came with it. So far, all I can say is that it has been worth it a great deal.

As I mentioned that the work is coming to a finish and I am ready to move on to pastures new. To finish things off to a complete standard, I must hand out the feedback sheets designed to a graphic design style as I mentioned above that I am training to be a graphic designer, so will do things to a graphic design standard. So here are the completed feedback sheets I will be handing to the class over the next couple of weeks:

I think that I asked a whole load of good enough questions to help me formulate my evaluation.

I am ready to begin my library of sounds. I began this course of action by buying myself a dictaphone in order to record my own sounds, but this has been proven difficult for me to do what with all the background noise around me and everything else. I came up with a really good sound effect though that I created myself that you would hear as if you were planning to enter another page of the app, such as home to menu etc.

As seen here below, this is the button you would see to enter different pages.

So if I wanted to visit another page on the app, you would hear that sound to enter the page on the app. However, I do think that is a bit too thumpy a sound and sounds aggressive for an app such as this, so I think that in this particular case, maybe this might be better:

Which indeed it does sound better and more clear. I think that this one does sound good and would be nice for anybody using the app. You would also hear this sound in the menu page as if you were skipping from one page to the other as shown below here:

Where it says Menu 1 and Menu 2 in the pages above, you would press those links and it would take you to those particular pages. You would also hear that sound on that occasion.

You would also hear this sound when you are booking your table on the app by pressing the diamonds:

Pressing on the diamonds would alter the time and guest numbers. You would hear this sound when this happens.

Now when you switch from one page to another, especially when they slide from each other, you would hear this swooshing sound created by me using my new Dictaphone below:

Which sounds great, but with problems along the way, such as somebody talking in the background which is no good in this particular occasion, so I think that something like this would suffice nicely:

This sound effect sounds better as there is no background noise going on such as chatting going on and I think I did sound a bit out of tune at the end of my little sound effect. Although this goes on for a bit longer though, so I might experiment once more and find one that is shorter which I have done below here:

Which is nice and short and not too long, which is the way it should be in this case.

This is all I am going to contribute for a library of sounds for the app prototype. buying a Dictaphone wasn't a waste of money or time though in this case as I would find this useful to me in the future. Making my own sounds was difficult though as I found it difficult to get a quiet area with deadly silence in order to achieve this goal, so I went to http://www.freesfx.co.uk/ to download the sounds and they sound better.

It was stated in feedback given to me that the text under the links for the pages below here:

is a bit hard to read when it is as small as this, so I changed the Trajan typeface above to a typeface called Segoe UI

Which now looks a whole lot better and I made it two sizes up to hopefully make it even easier for people to read.

In addition to this, the app design is liked for it’s professional good use of text and imagery inside the app. Talking of imagery though, the image seen on the homepage below here:

As when I enter the gallery images below here:

The images are different as to what they are on the actual home page. I will change this in due course.

The menu now for Flavia is nicely ranged, except that I missed out on adding a Vegetarian option for the main course, whereas I’ve got a good enough range for the starter course. I will add these in soon.

In spite of all the constructive feedback given to me so far, the app is nice and clear and simple for those planning to use the app. This was also stated to me in the feedback given to me.

It was a good idea for me to add a location page as well I might add as most restaurant apps and sites have this function to assist others in finding the restaurants and to include directions deserves no praise as this is praised automatically along with the praise given in this statement.

People would consider visiting Flavia if it was to become a real restaurant due for the love for the Italian food. Although it was not known as to why British ingredients would be used for Italian food, well meat would be sourced from this country, as well as the vegetables and stocks used to make the food, this is the point that I would raise in this matter.

The interior and exterior of the restaurant is sophisticated and elegant, I mentioned in the About Flavia page that the restaurant would be welcoming to the tiny babies and kids etc, but mentioned in feedback that looking at the décor here below:

The restaurant would not be too child friendly and judging by that comment, I now tend to agree.

Finally the color combination of the app, it was found that it gives a luxurious and sophisticated feel for it's elegance and trendy outlook. The inspiration for this design is the Prezzo Restaurant chain, showing their similar designs.

Here is the feedback sheet with the constructive feedback given to me below here:

So far only one person has done this for me. What I will do is that I will fix all the blunders and hand out more worksheets when all mistakes are fixed for refreshing feedback. I will submit all questionnaires in paper as the photograph of them is grainy due to being taken with an iPad.

Today what I am doing is fixing up the parts that were stated in recent feedback that didn’t look right, such as the text underneath the buttons for instance. It was stated that the font on the text should be the same as the font of the menus for instance, this is a tweak I am fixing today among with a few others.

This is now done and to look at it now on the Prototype preview button below,

It does look a whole lot better and more clearer for the app viewer to see without having to get too close to the screen to view the text below the links.

Another thing noticed on the feedback given to me was that there is only one vegetarian option on the main course menu below here:

There is a good variety of vegetarian dishes for the starter course, but only one for the main course. I will research more into this and add in at least a few other vegetarian main courses. I might take out the Pizzas option and tie those in with the main courses without having to redesign yet another page and see if that works out nicely.

Which I have now done in addition to adding a more variety of main courses as well as giving the Vegetarian food a category of it’s own on the menu. By doing this, I’ve had to add another page to the app prototype below here:

To accommodate the dishes that were originally there without taking them out of the app prototype altogether as there is a whole load of really good dishes for people to choose from. I might expand more on the drink options though as there isn’t a good enough variety of drinks to choose from in either non and alcoholic selections.

I think that it would be a good idea to have the navigation links in even the menu pages as well as so that people can be given the choice of visiting another page without having to constantly visit the menu 1 page to go back to the navigation links. This would be beneficial to all who would visit the app and as not to confuse them.

The image gallery stated in the feedback was also a confusion to those who viewed the app as the imagery differed from what was on the app originally. I am in the process of fixing this up as of now as shown above.

This now looks a whole lot better now as the images match the same sophistication and trend that is in the homepage and not looking like a gastro pub. If the app was for real, everytime one taps on the 4 thumbnails below, that is when they expand to the same size as the one that sits above them. I don’t know if this facility is available on Adobe Experience Design, but I will find out in due course if this is possible, I am not going to worry about that at this stage.

I have relinked the pages in order to avoid confusion and weariness. I think this is a good enough idea to do and easy for me to know what goes where. Some things may have changed as to how they are situated on the sitemap navigation as I might add a couple of extra pages since this has been drawn out.

Like I stated above, I am going to put all the drinks in one category and take out what I originally had in there for drinks in order to give the audience a wider range of drinks to choose from. From non to Alcoholic drinks, this will be in one big list which I think would look better in this particular case.

I’ve added a more huge variety of drinks into the drinks menu in order to give those planning to visit Flavia a more broader range of options to choose from. I could go on with this, but as this is not going to be a functioning app, I will only focus more on the design element and add the basic drinks in rather than explore all over on this occasion.

The linking is done now

and now I am creating a new sitemap of the navigation from page to page which is below here:

I am now approaching the end of this unit now and it was a long and bumpy road trying to do a good job on this assignment, from research to putting together the finished outcomes. The results on the app design that is finished are different from what I collected on the primary research I carried out a few months ago, for instance the coffee take-away facility on the app was not ethical in this particular case as I think that it would have been a takeaway store rather than a trendy Italian restaurant in London.

The finished artwork appears below here:

Homepage.

Menu 1

Menu 2

Booking Page

Location

About Flavia

Image Gallery

Menu 3

The last little job that I have to do is to film the app and talk about how it works and what it's faculties are. I am going to be doing my talking through a dictaphone in this case and here is a script of what I am going to be talking about on the app:

Meanwhile the video of me talking through my app below here is different to what is stated on the script as I've been experimenting lots of different ways of doing this such as using a Dictaphone for instance to record me speaking through and recording the video as well. This has proven to be a disaster for me, so I think that I have got it right by hooking a microphone into the camera and speaking through it.

There are a lot of problems with this video on account of the glare of the video with the lighting and me being visible. I might try this again, but making the room a lot darker might be more helpful and perhaps hooking the laptop onto a projector screen would be twice as helpful. I might try this out on Tuesday morning.

Which I did do and it looks a lot better. It is silent with no narration and there isn't much of a glare on the screen as a narration was not necessary as the only important thing was to show the viewer as to how it works as if it was a functioning app. Here is the video demonstrating this.

I had a script designed for this video file demonstrating as to what I was going to say. The script is telling pretty much what the video is telling you

INSPIRATION FOR DESIGN

3 UK and worldwide Italian Restaurant chains that inspired the designs for my app are the following logos down here for their elegance and splendour and their trendy outlook:

Image source: https://www.pinterest.com/pin/279293614369847542/

Image Source: http://logos.wikia.com/wiki/File:Prezzo-logo.jpg

Image source: https://en.wikipedia.org/wiki/PizzaExpress

which I find effective for their elegance, splendour and minimal outlook, even though the Zizzi logo to me paints a different message altogether, looks to be hand drawn and looks more like a postmark on a British letter below here:

Image source: http://gbstamp.co.uk/article/the-first-uk-aerial-post-service-between-hendon-and-windsor-11.html

The Pizza Express logo the same, but it looks more recognizable as a pizza shaped logo and all I think are effective to a large audience of people who love Italian food in general. The logos are effective in their own way as the colors in them tell a story of their elegance and trend alike and sound appealing to all walks of life in general.

On the whole for this unit, I thought so far, so good. It gave me the opportunity to learn about a new software from Adobe and how to go by using it in general. I thought it was pretty straight forward enough to use and found it to be relatively easy in general. I am sure that there are more things that i could have done with this though, but so far I am happy enough with the results of my artwork in general.

If I am ever assigned this unit again at any given point in the future, i would take the time to learn about the software in a lot more greater general as the main purpose for this use of the software at this point was to do this unit and like I said, I found it pretty easy enough to use and it has given me a starting point for any future app prototype units in general.

END OF EVALUATION.

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